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Featured Corporate Alliances

Walgreens way to Well Corporate Recognition Logo

Walgreens

Walgreens’ Way to Well program focuses on improving people’s everyday health through the prevention and early detection of today’s leading diseases, such as cancer, heart disease, and diabetes. At checkout, customers can make a $1, $3, or $5 donation via the Pin Pad in support of cancer screenings for underserved populations.

 

Lee Jeans Logo

Lee Jeans

Lee National Denim Day (LNDD) is committed to improving the lives of those people affected by breast cancer. By donating $5 or more to the Lee Jeans casual dress promotion, a company’s employees are allowed to wear jeans to work on October 3.

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National Football League

In collaboration with the NFL, The Crucial Catch breast cancer promotion focuses on the importance of annual screenings, especially for women who are 40 and older. Throughout October, NFL games feature players, coaches and referees wearing pink game apparel, as well as additional on-field and in-stadium branding - all to help raise awareness for this important campaign. Much of the apparel worn at games by players and coaches, along with special game balls and pink coins are auctioned off at NFL Auction, with proceeds benefiting the. American Cancer Society's Community Health Advocates implementing Nationwide Grants for Empowerment and Equity (CHANGE) program.

Chevrolet

Chevrolet

Chevrolet dealers support the American Cancer Society Making Strides Against Breast Cancer campaign with event sponsorships, team fundraising events, point-of-sale promotions, and digital promotions. Chevrolet will support the partnership through a consumer test drive offer, where for every vehicle test drive taken across the country, they will contribute $10 to the Society, up to a maximum contribution of $130,000.

 

 

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Cause Marketing

Cause marketing ties the cooperative efforts of a “for profit” business and a nonprofit organization for mutual benefit. By collaborating with the American Cancer Society you can differentiate your product or brand and make it even more relevant because consumers across all demographic groups know and trust the American Cancer Society. The Society is the largest voluntary health organization in the world with 96 percent brand recognition.