Lee National Denim Day (LNDD) is committed to improving the lives of those people affected by breast cancer. By donating $5 or more to the Lee Jeans casual dress promotion, a company’s employees are allowed to wear jeans to work on October 3. This is the third year that the American Cancer Society will be the beneficiary of the event. Funds raised from the promotion will benefit the Society’s life-changing efforts, including national research grants working to find cures for breast cancer; lodging and transportation for patients and caregivers during treatment; and access to mammograms to women in need. Over the past 19 years, LNDD has raised more than $91 million for breast cancer awareness, research, and education.

Program Active: October 3, 2014
Projected Contribution: $2.5 million
Total Contributions: $5.2 million
Partner Since: 2012
URL: http://www.denimday.com/Movement/Index