Skip to main content

ACS & ASCO are Stronger Together: Cancer.Net content is now available on



Coaches vs. Cancer

The Coaches vs. Cancer (CvC) program is a nationwide collaboration between the American Cancer Society and the National Association of Basketball Coaches (NABC). Since 1993, this initiative has leveraged the personal experiences, community leadership, and professional excellence of coaches nationwide to increase cancer awareness and promote healthy living through year-round awareness efforts, fundraising activities, and advocacy programs.

Every cancer. Every life.



American Cancer Society, NABC, Coaches vs Cancer logo lockup

Cancer hasn’t stopped and neither will we.
Please donate today to support the American Cancer Society.


Get Involved


By choosing to support the Coaches vs. Cancer program, you are helping the American Cancer Society improve the lives of cancer patients and their families. No matter if you are a high school coach, a student-athlete, a college coach, or a parent – there are many ways for you to participate.


Check out the Coaches vs. Cancer Playbook to get started.

Coaches vs Cancer Calendar


June 2024

July 2024

August 2024

September 2024

October 2024

November 2024

  • check back soon for events to be added!

December 2024



2024 events will continue to be added as dates and event websites are confirmed - please check back often to see new events.

To find out what American Cancer Society and Coaches vs. Cancer events may be happening close to you, please visit our Event Search and enter your location to see events and programs in your area.

If you do not see an event in your area, but want to find a way to get involved with the Coaches vs. Cancer program, please email

To be connected with the local lead for any event or to obtain additional information please email

Coaches vs Cancer NABC ACS logo

Our History

Norm Stewart, former head coach of the University of Missouri’s men’s basketball program, cancer survivor, and member of the National Association of Basketball Coaches (NABC), provided the vision and inspiration for the Coaches vs. Cancer concept. He challenged fans to pledge a dollar amount for every 3-point shot made by his team during the season. The concept evolved and soon the Coaches vs. Cancer program became a nationwide collaboration between the American Cancer Society and the NABC.


We’re pleased to partner on a national level with the following corporations who are helping to make a difference in the fight against cancer.

Bank of America logo
B1G Network logo
Member For a Day logo
MGM Resorts Logo
NABC logo
NFHS Partner Logo
Officials Vs Cancer Logo
Outback Steakhouse logo
Sanford Health logo
Shoe Carnival Logo
SiriusXM Logo
X's & O's of Success Logo

For more information, please email